Lumen5

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Updated On June 3, 2025

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Overview

Category: Video Creation

Pricing Model: Freemium

Lumen5 is a leading online video maker designed specifically for content marketing. It helps businesses and individuals create engaging video content from existing text, such as blog posts, articles, or scripts, using artificial intelligence.

The platform uses AI to analyze the text and automatically suggests relevant media (images, videos, music) from its vast library. Users can then easily customize the video using intuitive drag-and-drop tools, add branding elements, choose templates, and format the video for various social media platforms. Its core strength lies in simplifying and accelerating the video production process, making it accessible even to users with no prior video editing experience.

Key Features

AI-powered text to video conversion
Vast stock photo and video library (integrations with Getty, Storyblocks)
Customizable templates and branding options
Automatic text summarization
Voiceover support
Multiple aspect ratios for different platforms
Music library
Easy-to-use drag-and-drop interface
Team collaboration features (on higher plans)

Supported Platforms

Web Browser

Integrations

Getty Images
Storyblocks
Buffer (via Zapier)
HubSpot (via Zapier)
WordPress (via Zapier)
Many others via Zapier or custom API

Pricing Tiers

Community

$0/month

Unlimited videos
Lumen5 watermark
720p video resolution
Limited templates
Standard media library

Basic

$29/month (billed annually)

Unlimited videos
No Lumen5 watermark
720p video resolution
Access to 15M+ stock photos & videos
Custom branding

Starter

$79/month (billed annually)

Unlimited videos
No Lumen5 watermark
1080p video resolution
Access to 30M+ stock photos & videos
Premium templates
Access to Getty Images

Professional

$199/month (billed annually)

Unlimited videos
No Lumen5 watermark
1080p video resolution
Access to 45M+ stock photos & videos
Premium templates
Access to Getty Images
Multiple saved brands
Clickable calls-to-action

Enterprise

Contact for Pricing

Everything in Professional
Custom features
Dedicated account manager
Priority support
Team collaboration features
API access

User Reviews

Lumen5's AI is a game-changer for turning articles into engaging videos quickly. The media library is extensive, and the interface is intuitive, even for beginners.

Pros

Ease of use, speed of creation, large media library, good for content marketing.

Cons

Limited customization options on lower tiers, occasional quirky AI choices for media, exporting can sometimes be slow.

Capterra

Great for creating quick social media videos from blog posts. It saves a lot of time compared to traditional editing. Pricing can add up for premium features.