Helika

Overview

Helika offers a comprehensive AI-powered platform designed to provide game developers and publishers with the insights and tools needed to drive growth, optimize marketing, and manage game economies. It integrates data from various sources, including game servers, marketing platforms, and blockchain networks (for web3 games), to deliver a unified view of player behavior and performance metrics. The platform leverages artificial intelligence and machine learning to provide deep analytics, predictive modeling (like LTV), attribution insights, user acquisition optimization, CRM capabilities, and specialized tools for managing tokenomics in web3 titles.

By consolidating diverse data streams and applying advanced AI analysis, Helika enables users to understand player segments, measure campaign effectiveness, predict future trends, and automate marketing actions. This empowers game studios to make data-driven decisions, improve player engagement and retention, maximize ROI on marketing spend, and navigate the complexities of both traditional and decentralized game markets more effectively.

Key Features

• AI-Powered Game Analytics
• Comprehensive Data Unification (Web2 & Web3)
• Marketing Attribution Tracking
• User Acquisition Optimization
• Predictive Lifetime Value (LTV) Modeling
• Player Behavior Analysis
• CRM and Player Segmentation
• Tokenomics Management (for Web3 games)
• Cross-Platform Data Insights
• Automated Reporting and Dashboards

Supported Platforms

• Web Browser
• API Access

Integrations

• Various Game Servers
• Marketing & Ad Platforms
• App Stores
• Blockchain Networks (for Web3)