Cheq

Overview

Cheq is a global leader in preventing invalid traffic (IVT), ad fraud, and bot attacks across the entire funnel of digital marketing activities. Utilizing advanced AI and machine learning, Cheq analyzes over 2,500 parameters for each user session and interaction to distinguish between legitimate human traffic and sophisticated bots, malicious actors, or other forms of IVT.

The platform helps businesses protect their marketing budgets from wasted spend on fake traffic, improve campaign performance by ensuring engagement with real users, enhance data accuracy in analytics platforms, and safeguard their digital assets from automated threats. Cheq provides solutions for various parts of the funnel, from pre-bid ad verification to post-click activity protection and site-wide security.

Key Features

• Comprehensive invalid traffic detection (GIVT & SIVT)
• Protection across the full marketing funnel (pre-bid, post-click, site security)
• Advanced AI and machine learning for real-time analysis
• Detailed traffic reporting and analytics
• Audience validation and segmentation
• Compliance and data privacy protection
• Bot mitigation and attack prevention
• Integration with major advertising platforms and analytics tools

Supported Platforms

• Web Browser
• API Access

Integrations

• Google Ads
• Facebook Ads
• LinkedIn Ads
• Microsoft Advertising
• Twitter Ads
• Programmatic Platforms
• Google Analytics
• Adobe Analytics
• Various CRM and CDP platforms

User Reviews